CRM Administrator

Full-time
$65k-85k based on experience

Southern Virginia University is seeking a skilled CRM Administrator to lead our organization’s transition to HubSpot while supporting our existing Salesforce instance through its final year. The ideal candidate will be a HubSpot expert capable of driving our new CRM strategy, managing integrations, and providing cross-departmental support.

Responsibilities
  • Lead system administration support for HubSpot, especially related to user permissions, custom objects, and workflows.
  • Provide ongoing maintenance and system administration support for the existing Salesforce CRM instance during its final year before replacement.
  • Assist, collaborate, and execute on the migration of data, workflows, and integrations from Salesforce to HubSpot.
  • Create and manage complex workflow rules, data validation, and approval processes within HubSpot.
  • Establish and enforce institutional data governance policies, compliance protocols (e.g., FERPA), and role-based access controls across CRM systems.
  • Facilitate cross-departmental change management strategies and communications to ensure seamless adoption and stakeholder alignment throughout the CRM transition.
  • Build and maintain forms natively in HubSpot (as well as maintaining legacy forms in Form Assembly).
  • Manage and maintain in-house integrations using Boomi (iPaaS middleware) as well as direct integrations with systems like Form Assembly and Calendly.
  • Understand the ins and outs of how the CRM ecosystem is being used by all departments.
  • Collaborate with external consulting partners where needed on complex migration strategies, marketing workflows, and data management while retaining direct administrative oversight of in-house middleware processes.
  • Prepare training and select HubSpot Academy (and Trailhead) courses for users transitioning to the new system.
  • Provide support for issues regarding HubSpot, Salesforce, and Jenzabar to all involved departments (Student Success, Admissions, Registrar, Advancement, Accounting, Student Accounts, Student Life, Athletics).
  • Provide support for and manage donation platforms and payment platforms.
  • Learn and manage the integration between Jenzabar and HubSpot/Salesforce.
  • Build out SQL queries for Jenzabar for correct data pulling.
  • Maintain a quick response time to emails and tickets in help ticket software (1-3 day max).
Minimum Qualifications
  • Strong experience and expertise with HubSpot CRM.
  • Experience with Form software such as Qualtrics, Form Assembly, Form Stack, and native HubSpot forms.
Preferred Qualifications
  • Experience managing and supporting Salesforce CRM (required to support the existing instance during the 1-year transition period).
  • HubSpot Certification(s) (e.g., HubSpot Administrator, Sales/Marketing Software).
  • Experience with Jenzabar products (such as J1 and JFA).
  • Experience with enterprise iPaaS middleware (such as Boomi).
  • Knowledge of higher education compliance standards, data privacy regulations (such as FERPA), and data governance best practices.
  • Experience with change management frameworks to effectively drive cross- departmental adoption and stakeholder coordination during system transitions. Responsibilities CRM & Data Management.

Applications

Interested candidates should submit a cover letter, resume, and three professional references to Human Resources at hr@svu.edu. Application reviews will begin immediately.

About Southern Virginia University

Southern Virginia University is a private, faith-based institution of higher education aligned with the restored gospel of Jesus Christ as taught by The Church of Jesus Christ of Latter-day Saints. As a university, we gather faithful Latter-day Saints and those who share our values, lift intellectually, socially, and spiritually, and launch into successful lives and careers. Applicants are invited to learn more about the university at svu.edu/mission.